Have you ever wondered why some products are so hard to use? This story might explain that very reason—plus a powerful tip to fix the problem.
Photo by Sarah Pflug from Burst
Have you ever wondered why some products are so hard to use? This story might explain that very reason—plus a powerful tip to fix the problem.
Photo by Sarah Pflug from Burst

It is easy to get focused on maximizing performance and efficiency when it comes to our design work. Although those are important considerations it can be just as easy to lose sight of the human component of design. Here are 3 considerations to keep in mind as you balance these concerns.

Michigan House hosted a panel on the value of design during Design Week. I chimed in. :)

Why the UX community's obsession with user delight is killing business value.

I've internalized my understanding of design over the years and have evolved my own understanding of what it is and how to practice it.