The Difference Between Art and Design

Art and design are both creative endeavors, but they are fundamentally different. Know what makes them different and why.

leadership • Article

Get a New Perspective

We often forget that our perspective is ours for the choosing. Changing your perspective can help you build empathy and bridges.

innovation • Article

Transforming Demographics into Personas

Traditional marketing data can be a great place to start when building a persona. Here is how you can begin using that data to create a solid persona.

innovation • Article

Design is the Heartbeat of Innovation

What is the relationship between creativity, design and innovation? Understanding this relationship will unlock new growth.

leadership • Article

The Broken Comb is Broken

The demand for quality is raising the bar, making it nearly impossible to be a jack of all trades and deliver excellence.

leadership • Article

3 Steps to Build a Culture of Optimism

Optimism is crucial to a healthy design culture, and here are 3 things you can do to boost optimism!

innovation • Article

Stick Figure vs Photographs

Provisional personas are like stick figures, they lack credibility and set the design discipline up for failure.

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leadership • Article

Transformational Influence

Personal influence thrives when we consider these 3 aspects of human interactions. Align all 3 to make a difference.

design • Article

3 Steps to Design Thinking

Tom Kelley visits West Michigan, and here are 3 things I learned that may elevate your understanding of Design Thinking.

design • Article

How to Deconstruct UX for Development

Breaking down UX into actionable bite size pieces to build can be a challenge. Here is one approach that might work for you.

leadership • Article

Lessons from Cooper UX Bootcamp 2012

What Cooper's UX Bootcamp taught me about leadership and team dynamics.

innovation • Article

Invention is Not Innovation

Know the difference between innovation and invention. One drives growth while the other may be robbing you blind.

innovation • Article

Customer Driven Mediocrity

Don't let users derail product quality with feature requests. Know when to say NO and why.